Has anyone seen this new Forrester Wave report on Multi-Channel Capture? Kofax, which is absolutely the leader, top and to the right with EMC Captiva slightly behind, is making the report available if you register. There is also an AIIM Webinar scheduled for next week.
Anyhow, the report has caused some controversy in the industry. Most obviously, there are only nine vendors ranked, when seriously I think there are about 100 competing in the document capture software space – not to mention the “multi-channel” capture market, which would seem to bring even more ISVs into the mix.
I’ll start off by saying that I like the term “multi-channel capture” as a moniker that identifies where the industry is headed. Automating the capture of data from paper documents, while greatly increasing efficiencies, is not enough anymore as paper use declines and new forms of electronic input emerge. I also like Forrester’s stressing the analytics is going to become an increasingly important part of this market going forward. I’m not sure they utilizing the same framing of “analytics” that I would, but I think their concepts in this area are strong at least.
On the flip side, ranking only eight vendors seems like a great disservice. I mean they left out clear market leaders like Nuance and ReadSoft, while ranking their competitors like NSi, IteSoft, Brainware, and TIS. Not sure of the rhyme or reason behind the vendor choices although Forrester attempts to link it to customer demand. Some speculation is that Forrester’s background is in ECM and not data capture, so maybe their choices were influenced by that. Either way, I think the number of vendors included comes up way short.
I’ll have some more details in an upcoming premium issue, but as a word of warning, here’s what one ISV (whose company was ranked) said to me regarding the report: “Something like this is supposed to help clear up confusion in the market for end users. This report only adds to it.”